The temptation to go national out of the gate when launching a new franchise will be strong. If you haven’t filed in a registration or filing state, you are not allowed to talk to interested parties in that state. Even for a small operation, the possibility of turning away prospects in a neighboring state will leave a bad taste behind.

Brokers can be a great mechanism to rapidly grow your franchise. Particularly for corporations without the financial means to employ in-house staff or purchase leads out of the gate, it's a cost-effective route to go.

Entrepreneurs have a drive to do it themselves. It’s the secret sauce behind their success. At times, it can also be a hindrance. If creating your own product to sell through your franchise is slowing the forward progression of franchising, you may want to consider white labeling.

PLAYLive, the innovative gaming franchise I am a minority owner of, is rapidly approaching its third year. As any franchisor knows, launching a new franchise brings an oscillating journey filled with learning curves, small wins, and hard work.