September 19, 2013
The online content industry long has complained about Google's hands-off approach to copyright infringement and content piracy. Google recently produced a 25-page report defending its position regarding copyright infringement issues. The company hopes the report addresses the concerns of copyright holders in regard to the services offered by Google.
The report, called "How Google Fights Piracy," details that many individuals use Google's tool, Content ID, to manage their copyrights. More than four thousand individuals, including businesses and individuals, use this tool to make money off Youtube videos that use their copyright content. This has enabled copyright owners to make hundreds of millions of dollars, according to the Google report. They also have the option of disabling videos that use copyrighted material. In addition, Google also takes an active role removing rogue websites from their advertising and payment services. Google stated in the report that it disabled over 46,000 rogue websites in the last year.
Google is more defensive in its discussion of the role of its search engine when it comes to searches that might turn up content involving piracy and copyright infringement. Google notes in the report that it received 15 times the number of infringement reports in 2012 than it did during 2011, a dramatic increase. Google argues that it configures its search engine in such a way that most searches do not give results that include piracy sites.
A California commercial law attorney may aid a client in a number of ways, including in the matter of business litigation. A commercial attorney may also assist in resolving a business dispute short of litigation and in addressing a contract dispute. In addition, a California commercial law attorney may also assist in an intellectual property dispute, including piracy and copyright infringement.
Source: Youtube.com, "Content ID"
Source: Forbes, "Google Details Anti-Piracy Practices In Defensive Report", Emma Woollacott, September 11, 2013